Whether it’s finding product solutions for healthcare providers or competing in endurance races, Cardinal Health’s Tyler Rorrer is always looking to see how far he can push himself toward success. By Pete Mercer For Tyler Rorrer, one of the best aspects of his job is the dynamic nature of the healthcare supply chain. Each day brings a new challenge that requires a … [Read more...]

Content programs to inspire your next campaign. Incorporating new and innovative ideas into content marketing keeps your campaigns from growing stagnant or blending in with other similar brands. There are a few brands that nailed down content creation in 2022. Learn tips from some of the best content programs and how to incorporate similar ideas into your healthcare content … [Read more...]

By Christina Lavoie In the wake of the COVID-19 pandemic, federal regulators are placing more scrutiny on the medical supply chain. HIDA closely monitors federal agencies to keep our members informed of regulatory changes that may impact them. Among the hundreds of regulatory changes currently being considered by the Biden administration, we have identified three key trends … [Read more...]

Why it’s crucial to differentiate between COVID-19, flu, and RSV Due to the ongoing need to differentiate between flu, RSV, and COVID-19, there is a significant emphasis on diagnostic testing in laboratory medicine. “While many of the signs and symptoms of infections caused by these viruses are similar, the treatments and patient interventions for infections caused by … [Read more...]

Consumer-driven trends, value-based strategies and better physician relationships encourage transition to ASCs. By Daniel Beaird The healthcare sector has significantly consolidated in recent years. Large health systems have acquired smaller hospitals and the remaining hospitals have amassed existing outpatient facilities like urgent care, imaging locations and … [Read more...]

Up to 70% of all primary care visits include a behavioral health component. Why not put the two together? Accessing behavioral health services in the United States is becoming increasingly difficult even as the need for such services keeps growing. Some healthcare decision-makers believe that primary care practices can help fill that void. But can they shoulder the task, … [Read more...]

How larger technology companies could help to reshape U.S. healthcare in the coming years. By Dr. Robert Pearl Big Tech has had a surprisingly small impact on U.S. healthcare, so far. Artificial intelligence, for example, outperforms physicians in many complex tasks (like reading mammograms and analyzing chest X-rays), yet AI remains woefully underused. Meanwhile, many … [Read more...]

By Pete Mercer As a standard medical practice, clinicians are familiar with the sticky subject of IV catheters. This therapy has been used for over 350 years, but it certainly provides challenges for plenty of clinicians in the field. Companies like BD have taken great measures to improve the necessary tools for successful IV procedures. In a recent podcast, host and … [Read more...]

Why equipment plays a critical role in patient satisfaction and outcomes. In medical equipment sales, accuracy, durability, ease of use, financing and revenue potential must be addressed in the sales process. But there’s another subject for discussion with prospects: How will patients experience the treatment they receive from the clinician using your equipment? It’s an … [Read more...]

Hand Hygiene is Here to Stay One of several things the pandemic made clear was the importance of hand hygiene and infection prevention best practices. Experts globally, from the World Health Organization (WHO) to the Centers for Disease Control and Prevention (CDC), strongly agree that promoting – and practicing – good hand hygiene is an effective way to wash away or kill … [Read more...]