- Primarily works with physician offices
- Territory includes Alaska, Arizona, California, Colorado, Hawaii, Idaho, Nevada, Oregon, Utah and Washington
Repertoire: What do you offer your distributor rep partners to enhance their sales?
Kennedy: I offer my distributor rep partners prompt response, thorough follow-up, technical expertise and cost effective solutions. By addressing the customer’s chemistry lab needs, we aim to make our distributor reps’ day easier, allowing them to take care of their customers’ everyday needs. At Alfa Wassermann, we pride ourselves on being problem solvers for both our distributor reps and customers. Having the foresight to address the customers’ lab needs has enabled our distributor reps to have confidence in Alfa Wassermann. With our lab expertise, we like to see ourselves as an added-value extension of our distributor reps’ team.
Repertoire: How can your distributor rep partners help you add value to your accounts?
Kennedy: Our distributor partners are the foundation of the relationship. They are the everyday face in front of the customer. We rely on our distributor reps’ relationship with the customer and their ability to identify and relay their needs, so that we can provide viable customer solutions improving their patient outcomes as well as improving practice profitability.
Repertoire: What is the biggest change you anticipate in medical product sales in the next several years?
Kennedy: Medical product sales is an ever-changing industry, whether it involves technology, political reform or socioeconomic challenges. However, the one constant for our customers is the expectation for better patient outcomes. This constant is what drives us as manufactures and medical sales professionals to evolve and provide the newest, most reliable technology, in a cost effective solution. It is important that we strive to be better every day, to stay competitive and provide an improved overall outcome for the industry.