October 24, 2025- Novant Health is breaking ground on a new combined medical office and freestanding emergency department in the fast-growing Summers Corner community near Summerville. This project isn’t just a local expansion—it’s a window into how health systems are evolving to meet growing patient demand, improve access, and streamline care delivery.
The new campus, totaling 43,000 square feet between a medical office building and an 11,000-square-foot emergency department, signals that health systems are following population growth into suburban and semi-rural markets. As these areas expand, hospitals and health networks are investing in facilities designed to be both flexible and scalable, offering outpatient, specialty, and acute care services in one location. This creates opportunities across capital equipment, imaging devices, lab services, and digital solutions that connect clinicians and patients seamlessly across care settings.
The freestanding emergency department itself underscores another trend shaping buying behavior: the rise of integrated care models. With 10 exam rooms, a trauma bay, triage space, and on-site imaging including CT, ultrasound, and X-ray, plus lab capabilities for rapid diagnostics, Novant Health is designing a facility that can manage patient care from routine visits to urgent emergencies. Multi-service “healthcare hubs” like this demand solutions that bridge outpatient and acute care workflows. Vendors who can demonstrate value across multiple service lines, helping clinicians work faster and more efficiently, are likely to stand out in these new purchasing conversations.
Patient experience is also at the forefront of this expansion. Novant Health emphasizes convenience, accessibility, and speed of diagnostics, bringing advanced care closer to home and reducing delays in treatment. For medical sales reps, the takeaway is clear: facilities are prioritizing solutions that improve throughput, reduce wait times, and enhance clinical efficiency. Devices, technology, and platforms that directly contribute to a smoother, faster patient experience are increasingly what drives procurement decisions in these growing communities.
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