October 19, 2026- WellSpan Health announced that Roderic “Roddy” Olvera Young has joined the organization as senior vice president and chief marketing and communications officer. Young brings extensive experience leading marketing, communications, brand strategy and digital transformation efforts for nationally recognized health care and academic institutions.
In his new role, Young will lead WellSpan’s marketing and communications functions, helping advance the health system’s brand and reputation, strengthen engagement with patients, consumers and communities and further position WellSpan as a trusted partner in delivering high-quality, accessible care. He will also support efforts to elevate WellSpan’s strategic priorities, strengthen external relationships and connect marketing and communications initiatives to organizational growth and mission impact.