In this episode, guest Cindy Juhas, chief strategy officer for CME, dives into some topics with Scott that are rarely discussed. She tells some great stories and shares a few great sales pearls. “If you don’t want to hear the truth, don’t ask Cindy,” Scott says. … [Read more...]
Coronavirus News – Feb. 5
FDA enables emergency use of CDC’s 2019-nCoV Real-Time RT-PCR Diagnostic Panel test for coronavirus The FDA issued an emergency use authorization (EUA) to enable emergency use of the CDC’s 2019-nCoV Real-Time RT-PCR Diagnostic Panel. To date, the test has been limited to use at CDC laboratories. The authorization allows the use of the test at any CDC-qualified lab across the … [Read more...]
Coronavirus News – Feb. 4
Coronavirus not yet pandemic according to World Health Organization The World Health Organization (WHO) has said the coronavirus outbreak that has spread from China does not yet constitute a pandemic. Three more Asian countries – Singapore, Malaysia and Thailand – have confirmed infections among citizens who had not traveled to China. Officials say 425 people have died in … [Read more...]
Coronavirus – Resources & Insights
(Updated Feb. 19, 2020) - A collection of valuable resources concerning the ongoing coronavirus outbreak. This page is updated regularly with new info and resources, so check back often! Coronavirus resources from Repertoire: Dail-eNews Podcast: Coronavirus Outbreak News Feb. 19 Feb. 18 Feb. 17 Feb. 14 Feb. 13 … [Read more...]
Coronavirus News – Feb. 3
Scientists, researchers concerned about pandemic as coronavirus spreads The coronavirus is spreading more like influenza, which is highly transmissible, than like its slow-moving viral cousins, SARS and MERS. Scientists and researchers do not know yet how lethal the novel coronavirus is, so there is uncertainty about how much a pandemic may cause. SARS killed about 10% of … [Read more...]
Coronavirus News – Jan. 24-31
FRIDAY, JAN. 31 Coronavirus: Singapore bans Chinese travelers as outbreak spreads, U.S. raises travel warning Singapore’s health ministry has banned entry to all Chinese visitors and foreigners with a recent travel history to China. The move takes effect Saturday, and effectively shuts out the island’s largest group of visitors. It is the first Southeast Asian country to … [Read more...]
Selling to Data-Driven Physicians
Want to know how to shoot the breeze with tomorrow’s physician? Try studying up on algorithms, genetic counseling, the social-determinants of healthcare, or the latest capability of your Apple Watch. That’s because physicians are preparing to integrate health data—and the technologies that harness it—into the clinical setting, writes Lloyd B. Minor, M.D., dean of the … [Read more...]
Road Warriors Podcast Episode #11 – Rob Saron
On this episode of Road Warriors we talk with Rob Saron of Symmetry Surgical. Scott and Rob discuss today’s healthcare environment and Rob shares some great stories and his experience from traveling around the world selling his wares. Rob is a true “Road Warrior” if there ever was one. … [Read more...]
Understanding Your Audience: The Value in Market Segmentation
A “one-size-fits-all” strategy rarely works beyond socks and gloves—it’s certainly not a technique successful companies use to target or understand customers, or both! In this day and age audiences are receiving messages from all directions. So how do businesses ensure that their message isn’t lost in all the noise? Market (or audience) segmentation is defined by a … [Read more...]
Site neutrality and your physician customers
Health-system-based outpatient-care providers are nervous that Medicare may soon reimburse them the same amount of money for clinic visits it reimburses independent physician practices and ambulatory facilities. Physician practices, on the other hand, can’t wait. Medicare’s wheels are slowly moving in the direction of “site neutrality.” The reason is, site neutrality will … [Read more...]