Scientists, researchers concerned about pandemic as coronavirus spreads The coronavirus is spreading more like influenza, which is highly transmissible, than like its slow-moving viral cousins, SARS and MERS. Scientists and researchers do not know yet how lethal the novel coronavirus is, so there is uncertainty about how much a pandemic may cause. SARS killed about 10% of … [Read more...]
Coronavirus News – Jan. 24-31
FRIDAY, JAN. 31 Coronavirus: Singapore bans Chinese travelers as outbreak spreads, U.S. raises travel warning Singapore’s health ministry has banned entry to all Chinese visitors and foreigners with a recent travel history to China. The move takes effect Saturday, and effectively shuts out the island’s largest group of visitors. It is the first Southeast Asian country to … [Read more...]
Selling to Data-Driven Physicians
Want to know how to shoot the breeze with tomorrow’s physician? Try studying up on algorithms, genetic counseling, the social-determinants of healthcare, or the latest capability of your Apple Watch. That’s because physicians are preparing to integrate health data—and the technologies that harness it—into the clinical setting, writes Lloyd B. Minor, M.D., dean of the … [Read more...]
Road Warriors Podcast Episode #11 – Rob Saron
On this episode of Road Warriors we talk with Rob Saron of Symmetry Surgical. Scott and Rob discuss today’s healthcare environment and Rob shares some great stories and his experience from traveling around the world selling his wares. Rob is a true “Road Warrior” if there ever was one. … [Read more...]
Understanding Your Audience: The Value in Market Segmentation
A “one-size-fits-all” strategy rarely works beyond socks and gloves—it’s certainly not a technique successful companies use to target or understand customers, or both! In this day and age audiences are receiving messages from all directions. So how do businesses ensure that their message isn’t lost in all the noise? Market (or audience) segmentation is defined by a … [Read more...]
Site neutrality and your physician customers
Health-system-based outpatient-care providers are nervous that Medicare may soon reimburse them the same amount of money for clinic visits it reimburses independent physician practices and ambulatory facilities. Physician practices, on the other hand, can’t wait. Medicare’s wheels are slowly moving in the direction of “site neutrality.” The reason is, site neutrality will … [Read more...]
What you need to know about physician payment changes
Nov. 15, 2019 On Nov. 1, the Centers for Medicare & Medicaid Services issued a final rule that includes updates to payment policies, payment rates, and quality provisions for services furnished under the Medicare Physician Fee Schedule effective on or after Jan. 1, 2020. Repertoire asked the American Academy of Family Physicians (AAFP) and the Medical Group Management … [Read more...]
Decision point for retail clinics
Nov. 5, 2019 Maybe it was inevitable that operators of retail clinics would one day be forced to choose between expanding their healthcare offerings or scaling back their commitment to in-store clinics. Judging from developments in the latter half of the year, that day may be at hand. In October, Walgreens announced it would close all (157) of its company-managed … [Read more...]
Room for one more?
Are non-acute providers ready for one more e-commerce marketplace for healthcare and business supplies? Do med/surg distributors need another sales outlet? Premier is betting ‘Yes.’ On Oct. 21, Charlotte, North Carolina-based Premier announced it had launched its own e-commerce offering – called stockd.™, designed to meet the needs of small- to medium-sized, non-acute … [Read more...]
HAZMAT! Be The Change Agent
Scott Adams, publisher of Repertoire Magazine, sat down with Mark Steele, executive vice president of Nuance Medical, to discuss how distribution representatives can be the hero helping physicians address HAZMAT materials in their offices. With so many advances in healthcare safety, today’s product environment is more about change than ever before, especially … [Read more...]