Join us in an enlightening conversation with Kevin Falke, renowned author of 'Lead Well,' where we delve deep into the core of effective leadership and personal growth. In this exclusive interview, Kevin shares his invaluable insights on overcoming challenges, fostering a resilient mindset, and the principles of transformative leadership that he brilliantly encapsulates in … [Read more...]
Expectation of Valor: Colonel Kevin Benson Discusses How to Battle Plan
Join us on "The Cure with Scotty & Sully" as we welcome Kevin Benson, a distinguished retired professional Soldier with a remarkable 30-year career in the U.S. Army. In this episode, we delve into the world of strategic thinking and leadership excellence with Kevin, whose expertise ranges from directing the U.S. Army’s Red Team School to his pivotal role in Operation Iraqi … [Read more...]
Joe McClung Teaches You How to Gain and Maintain a Winning Sales Team
Join us for an exclusive LinkedIn Live session where we delve into the art of hiring top sales talent in the medical industry. We are thrilled to have Joe McClung, the visionary CEO of Floodgate Medical, as our esteemed guest. In this enlightening podcast interview, Joe shares the secrets behind securing the best sales professionals for your medical organization. But that's … [Read more...]
Unlocking Success: Tim Richardson on Leadership, Laughter, and the Power of a Pause
Dive into an electrifying episode of The Cure...with Scotty and Sully as we sit down with the dynamic Tim Richardson, a master of motivation and a wizard of wit. With a career spanning over three decades, Tim shares invaluable insights gleaned from his illustrious journey through the realms of leadership, sales, and service. From the corridors of IBM to the luxurious aisles of … [Read more...]
Capital Ideas: Equipment Sales in a Post-Pandemic Marketplace
Repertoire Publisher Scott Adams had a moment of inspiration this college football season. “After watching Colorado Coach Deon Sanders (aka Prime) show the ultimate example of daddy ball, I decided my son Scottie Adams needed to be highlighted in a Repertoire podcast,” he said. “In all seriousness, this was not only a good conversation, but also a very proud moment for me … [Read more...]
Selling Medical Equipment is a Rewarding Role
In this Repertoire podcast Publisher Scott Adams interviews Medpro’s Lee Crane where they discuss some of the nuances of selling capital equipment, how manufacturer and distribution reps can work successfully together, and how purchasing decisions have changed through the pandemic and now post-pandemic buying cycles. “I have known Lee since he first interviewed with Medpro … [Read more...]
Better BP at the Point of Care
For patients to receive the best care possible, physicians need accurate blood pressure measurements. “Blood pressure is arguably the most important vital sign because it has so many contributing aspects to it to chronic disease,” said Dr. Thomas Schwieterman, Chief Medical Officer and Vice President of Clinical Affairs, Midmark Corporation in a recent podcast interview with … [Read more...]
QuidelOrtho’s Strategic Branding
Strategic partnerships are beneficial to companies within the medical device industry because they increase brand recognition and provide marketing opportunities. QuidelOrtho began partnering with professional and collegiate sports teams during the COVID-19 pandemic with the goal of increasing its brand recognition. While QuidelOrtho’s partnerships with sports teams are not … [Read more...]
ECG Testing in Primary Care
In the United States, someone has a heart attack every 40 seconds. Cardiovascular disease is America’s costliest disease. And, by 2035, direct medical costs of cardiovascular diseases are projected to be at least $749 billion. In this Repertoire podcast, Brooke Griesdorn, Associate Marketing Manager at Midmark shared several reasons why ECG testing in primary care is … [Read more...]
Mergers, Acquisitions, and Respiratory season with Quidel
With COVID, flu and RSV all making headlines, this year’s respiratory season promises to be one for the ages. One market leader ready to meet that demand is QuidelOrtho. The diagnostics company has undergone a transformation during the past few years with its acquisition of some Alere business and a merger with Ortho. In a recent podcast, Repertoire Publisher Scott Adams … [Read more...]