Scott Adams interviews the one and only Ty Ford, Western Region VP of Sales for Henry Schein. This is the first of the podcast series that truly begins to explore the heart of where we want to go with these interviews: Real-world sales stories that bring wisdom through the experience of others in medical sales. In this episode, Scott and Ty discuss importance of … [Read more...]
Road Warriors Podcast Episode #4 – Tony (Dr. Ben Dover) Melaro
Welcome to episode 4 with Scott Adams as he interviews the one and only Tony (Dr Ben Dover) Melaro. Tony spent 39 years with Welch Allyn, something that doesn’t happen in today’s world very often. In this episode Scott asked Tony how he was able to spend 39 years with one company, his response was simple we had a culture of fun. And not to disappoint the audience Tony … [Read more...]
Road Warriors Podcast Episode #3 – Brad Connett
This podcast is brought to you by Sekisui Diagnostics. This week’s guest is Brad Connett from Henry Schein. Brad and Scott talk about being a young rep and the importance of competing if you want to be a good rep – whether you’re brand new or an old pro, you always have to compete. Brad is one of the best speakers in our industry, so you don’t want to miss this … [Read more...]
Road Warriors Podcast Episode #2 – Eddie Dienes
This week’s guest is Eddie Dienes of McKesson. Eddie tells some great stories in this new episode - talking about everything from John Sasen putting a lobster to sleep at a restaurant to one of his delivery drivers running his van through a 7-11. And, as always, there are more than a couple pearls of sales wisdom delivered. Stay tuned! Episode 3 featuring Brad Connett of … [Read more...]
Road Warriors Podcast Episode #1 – Brian Taylor
The goal of this podcast is to be educational, funny, real, and most importantly entertaining to the listener. The target audience for this series is the Sales Representative out in their car making sales calls every day. “I am so excited to launch this program. We will be interviewing current and past sales reps throughout this podcast series. My goal is to let … [Read more...]
POL Podcast Series
Welcome to this special six-part podcast series for distribution focused on the lab. Repertoire Publisher Scott Adams and Physician Office Lab Columnist Jim Poggi will cover several important topics related to lab sales. Episode 6-POL: Fast and Accurate: Molecular diagnostic testing can be a nice, reliable revenue stream for you and your POL customers This episode … [Read more...]
Content Marketing is Changing the Way We Market
In this podcast, Repertoire Magazine’s Scott Adams interviews Michael Brenner on why content marketing is key and why he thinks healthcare is behind in understanding content. During this podcast Scott and Michael cover: Why content market is key to healthcare organizations Who today's buyer is Measuring ROI in content market … [Read more...]
Medical Device Tax – We need to act NOW for the January 19th deadline!
Scott Adams, publisher of Repertoire Magazine, and Linda Rouse O'Neill, VP of government affairs for HIDA, discuss the urgent need for industry action on the medical device tax. … [Read more...]
PAMA Podcast
In this episode, guest host Scott Adams has a conversation about the new reimbursement schedule from Medicare known as PAMA. Scott first talks with Mark Zacur, VP & General Manager at Thermo Fisher Scientific where they talk about possible impacts on our healthcare system and patients. Then Scott talks to Jim Poggi from Tested Insights on how this will impact the POL, … [Read more...]