The Journal of Healthcare Contracting is celebrating the people in supply chain. Earlier this year, we recognized “Ten People to Watch in Healthcare Contracting.” In our October issue, we are featuring “Future Leaders in Supply Chain.” Who’s next? “Women Leaders in Supply Chain.” We need your help identifying innovative, energetic women who are instrumental in helping … [Read more...]
POL Podcast Series
Welcome to this special six-part podcast series for distribution focused on the lab. Repertoire Publisher Scott Adams and Physician Office Lab Columnist Jim Poggi will cover several important topics related to lab sales. Episode 6-POL: Fast and Accurate: Molecular diagnostic testing can be a nice, reliable revenue stream for you and your POL customers This episode … [Read more...]
True grit … in golf and sales
By Bob Miller Watching the British Open golf tournament from Carnoustie, Angus, Scotland, I couldn’t help but think about the similarities between these competitors and the professional salespeople who go out during the week to perfect their craft. Salespeople meet all kinds of obstacles -- cancelled appointments, people taking vacations, customers changing their minds, … [Read more...]
Digital marketing – Should you embrace it?
Repertoire’s Scott Adams interviews Eric Shanfelt, founding partner of E-Media Strategy. During this podcast Scott and Eric unpack the following topics around digital marketing: What are some of the biggest trends that you see today with digital marketing and how do those apply to healthcare organizations? What do you think of social media as a marketing tool? Is it … [Read more...]
Wimbledon 2018
By Bob Miller Tough competitors always bring out the best in everyone – in tennis and in sales What a Wimbledon! For the women: Angelique Kerber versus Serena Williams. For the men: Novak Djokovic against Kevin Anderson. Plenty of lessons for sales reps. Kerber was ready for the moment and showed a strong mental attitude and patience in defeating Williams. Kerber had … [Read more...]
Content Marketing is Changing the Way We Market
In this podcast, Repertoire Magazine’s Scott Adams interviews Michael Brenner on why content marketing is key and why he thinks healthcare is behind in understanding content. During this podcast Scott and Michael cover: Why content market is key to healthcare organizations Who today's buyer is Measuring ROI in content market … [Read more...]
Graduation day for tomorrow’s doctors…and your customers
posted 5-16-2018 Sensing a gap between how physicians are educated and the future needs of the U.S. healthcare system, the American Medical Association in 2013 launched its “Accelerating Change in Medical Education” initiative. The association awarded grants to 11 medical schools to fund innovations in medical education, and then expanded the program in 2015 to an additional … [Read more...]
Did you know?
Things Repertoire learned at the HIDA Educational Foundation’s Post-Acute Channel Strategies Conference in Chicago. One goal. For supply chain professionals, it’s always been about delivering the right product to the right place at the right time. For post-acute-care administrators, payers and providers, it’s about offering the right kind of care, at the right time, in the … [Read more...]
Patrick Reed. Andre Ingram. Two stories worth repeating.
By Bob Miller Did you see the Masters Tournament? It was tremendous. Incredible drama, as it went down to the very last shot. Winner Patrick Reed held off charges by Rory Mcllroy early, and Jordan Spieth and Ricky Fowler late. Jordan was about to force the issue on the 18th hole but he just missed shooting a 63 and made bogey for the round. Then came Ricky Fowler, who … [Read more...]
Do what Villanova does
By Bob Miller Wow! What a great NCAA final. Villanova and Michigan: Two very strong teams, both good offensively and defensively. The difference being Villanova rose to the occasion. Michigan started out great and looked very strong. They had a seven-point lead with about eight minutes to go in the first half. Then Villanova’s Donte DiVincenzo took over. He shot … [Read more...]