By Paul Girouard Infection prevention in 2025 was defined by transition – in policy, personnel, and public health priorities. At the same time, evolving disease threats – from resurgent measles and H5N1 to a tougher flu season – reinforced the critical role of infection preventionists (IPs), clinicians, and sales professionals on the front lines. The following article … [Read more...]

An overview of the top health industry stories from this year. From breakthrough innovations to policy overhaul and public health debates, 2025 was another transformative year in healthcare news. In this article, Repertoire Magazine looks back at the stories and trends that defined the industry this year. Vaccine policy Policy related to vaccination has been a major … [Read more...]

From mastering coaching to embracing simplicity, this year’s standout voices in sales and leadership shared strategies for growth, integrity, and human connection in a rapidly changing world. By Pete Mercer It’s hard to believe that another year is coming to an end! For Repertoire Magazine, 2025 has been a powerful year of new insights and best practices for sales and … [Read more...]

In 2006, Founder and CEO Bill Sparks sought to build something different: a contracted sales organization invested in a high-performance team of executives and sales representatives, always valuing handshakes and relationships above all else. Under his leadership and that of President and General Partner Manny Losada, MedPro has grown into a leading, experience-driven sales … [Read more...]

Former fighter pilot and keynote speaker Waldo Waldman shares how lessons from the cockpit – trust, preparation, and teamwork – can help business leaders build resilient, high-performing teams. By Pete Mercer Have you ever found yourself flying solo, metaphorically speaking? There might be road warriors and field reps in the industry who feel that they’re carrying the … [Read more...]

The year we take back the territory. By Brian Sullivan, CSP If sales had a spirit animal, it’d be the honey badger. Unstoppable. Scrappy. Occasionally chaotic. Somehow still smiling after being ghosted harder than a bad Tinder date. You survived another year of dashboards, backorders, and budget freezes that made you wonder if anyone remembers how capitalism works. … [Read more...]

Where legacy meets innovation  - a refreshed identity that strengthens brand equity, enhances care, and unifies our portfolio By Aimee Kenline, Senior Creative Director Rebranding DawnMist As a trusted provider across personal care, acute care, and corrections, Dukal acquired the DawnMist brand in 2012 to strengthen its portfolio with a proven line of personal care … [Read more...]

Competing perspectives on artificial intelligence INSIGHT: Opinion is divided on the value proposition of artificial intelligence in healthcare. Artificial intelligence drives innovations in cancer therapies and pandemic supply chain responses. But the counterargument is that many large investments in AI have failed to deliver measurable financial returns. FACT: A July … [Read more...]

How Midmark’s new DICOM upgrade helps reps strengthen their story Midmark’s latest advancement in digital ECG technology is all about connection—between primary care and cardiology teams, between data and workflow, and between distributor reps and new selling opportunities. In a recent Repertoire podcast, Brooke Griesdorn, Midmark Marketing Manager, discussed how the … [Read more...]

Clinical relevance, financial feasibility, and workflow efficiency guide account managers as they help physician offices integrate established and cutting-edge cancer assays into patient care. By Jim Poggi The role of an experienced distribution account manager is multifaceted, encompassing both product offerings and pricing for customers. It is essential to ensure that … [Read more...]