Click Here to Read(link to pdf) Publisher's Letter Hitting the Reset Button on Your Lab Sales ProcessEven experienced sales professionals can drift from proven principles Unident/Unimed USA: Building Trust and Value in Independent Distribution Building Resilience in MotionBen Brinker on how Cardinal Health's Global Supply Chain stays ready for adverse … [Read more...]
December 2025
Click Here to Read(link to pdf) Publisher's Letter The Three Elements of Value in Cancer TestingClinical relevance, financial feasibility, and workflow efficiency guide account managers as they help physician offices integrate established and cutting-edge cancer assays in to patient care Sponsored: Seamless ECG Connectivity Key Takeaways From HIDA's … [Read more...]
November 2025
Click Here to Read(link to pdf) Publisher's Letter Death by a Thousand Good DaysWhy "doing fine" might be the greatest threat to your sales team Sponsored: Embracing Experimentation with QuidelOrtho's Audra Jones Beyond Satisfaction: Building True Customer LoyaltyCustomer experience expert Lisa Ford explains why satisfied customers could still walk away - … [Read more...]
October 2025
Click Here to Read(link to pdf) Publisher's Letter What's Old and New in Lipid TestingWhy it's time to reignite conversations around lipid tests The Rise of the Double Threat RepWhy the ones who show up and follow up are winning Sponsored: The Power of Partnerships Leading a Customer Service RevolutionJohn DiJulius on elevating experience in 2025 Behind the … [Read more...]
September 2025
Click Here to Read(link to pdf) Publisher's Letter Hidden DangersDiagnosing silent infections before they turn serious Accelerating ExcellenceA look at McKesson Medical-Surgical's transformative approach to the U.S. healthcare supply chain The 3 Types of Ghosting...and what to do about each Enhanced DetectionUniversity of Pittsburg scientists developed new … [Read more...]
August 2025
Click Here to Read (link to pdf) PUBLISHER’S LETTER Bridging Islands and Eras: Henry Schein’s Strategic Growth and CEO Transition Timing is Everything – Sometimes Why reps need to stay close to customers to clearly understand how they manage the seasonal events in their practice, not just respiratory season. McKesson Medical-Surgical Sales Conference Locked Out How to … [Read more...]
July 2025
Click Here to Read(link to pdf) Cracking the Code Navigating government healthcare contracts. PUBLISHER’S LETTERLife Is Too Fast From Questions to Conversions How discovery conversations fuel hematology sales. “Better Together” IMCO 2025 Convention showcases power of partnership in healthcare distribution. Eddie Garro: Encouragement Champion … [Read more...]
June 2025
Click Here to Read (link to pdf) Publisher's Letter Managing Diabetes Despite the rising incidence of diabetes in the U.S. we have never been in a better position to use the tools at our disposal to effectively screen the population for diabetes Achieving Unprecedented Sales Success A guide to overcoming obstacles and achieving sales career … [Read more...]
May 2025
Click Here to Read (link to pdf) Publisher's Letter Individualized Quality Control Program Trust your IQCP-10 Tariffs, Turmoil and Tough Talks Why the best reps thrive in chaos The Value Analysis Whisperer Mark Copeland on what it takes to get your products through the value analysis filter in a healthcare setting Delivering Exceptional Results Cardinal … [Read more...]
April 2025
Click Here to Read (link to pdf) Publisher's Letter GI Did Not Know That A look at GI disorders and their associated tests Henry Schein Medical Hosts 2025 National Sales Meeting Meeting brought together more than 1,200 Team Schein Members, supplier partners, and exhibitors under the theme 'Our Time' The Hidden Cost of Hesitation How fear steals your … [Read more...]